Language Learning - Specific Skills
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Makes the task of writing a marketing plan much easier. This practical step-by-step guide details how to formulate a workable and successful plan. It looks at various useful stages, including: carrying out a marketing audit; setting objectives and the strategies to achieve them; devising budgets; and, writing and implementing the plan.
Tony Buzan presents information about your eyes and brain that will improve all aspects of your reading and proves that reading speeds of over 1000 words per minute are possible.
To achieve in their higher education studies students have to develop excellent research and writing skills. Without these skills it is unlikely that students will achieve the levels required to move beyond undergraduate studies.
This is an essential ntroductory textbook which, by using many examples from the texts encountered in everyday life, will enable students to discover the power relations involved when reading and writing texts.
"Subject Areas/Keywords: behaviorism, cognitive processing, constructivism, educational psychology, literacy development, literacy instruction, models, reading, research methods, social learning, teaching, theories, theorists, theory. Description: This widely adopted text explores key theories and models that frame reading instruction and research. Readers learn why theory matters in designing and implementing high-quality instruction and research; how to critically evaluate the assumptions and beliefs that guide their own work; and what can be gained by looking at reading through multiple theoretical lenses. For each theoretical model, classroom applications are brought to life with engaging vignettes and teacher reflections. Research applications are discussed and illustrated with descriptions of exemplary studies"--
A five-level general English course for classes looking for material with a fresh approach. Based on a language-rich, lexical/grammatical syllabus, it starts from the kinds of natural conversations that learners want to have.
Susan Feehan shows how we stray into obsessing over grammar and punctuation when we should focus on what we want to say, who we want to reach, and why anyone should listen. From the point of purpose to the pain of getting feedback, Feehan offers us tips galore and writing strategies that bring out the best in us.
A guide to scientific writing for researchers whose first language is not English. Constructs such as sentence structure and word use are discussed, then the style and convention used in scientific publications is covered. Examples and exercises clarify the rules and guidelines presented.
A lifetime's worth of expertise from one of the world's finest chefs.